The diagram shows a representation of the approach that we use to create and implement business strategy. This is a fluid process that has been developed to manage all of the aspects of strategy development. Here, emphasis is placed on idea generation and structuring in a ‘safe’ environment which encourages participation from everyone involved.
We utilise a number of decision support tools, principally causal mapping, to gather, capture and analyse the strategic information gathered through the Strategy Making process.
Our process can encompass all aspects of strategy making, from initial idea generation through the development of portfolios of strategic options down to the management of individual projects.
Gaining consensus is therefore important both to the strategy development and its subsequent implementation.
Generates organisational history and promotes organisational learning.
Helps people to gain an insight into the views of others
Creates a company wide awareness of, and commitment to, business goals.
Increases the understanding and ownership of strategic issues.
Creates a shared vision that can be used as the catalyst for change.
Results in robust, well articulated and sustainable Business Strategies.
Company: 2112 Direct Marketing T/A 2112 Business Development, 29 Meikle Crescent. Hamilton ML3 7AQ
Registration No: SC352956
VAT Registration No: 971 0992 00